“Internet Marketing Program”

When most people Google in “internet marketing program”, they are looking for a program that will teach them how to sell their product online.

And, they are looking to be successful.

If they have no money at all, they are looking for free information.

Dear reader, I so feel for you. Let me pull back the curtain and tell you what you are in for…..every time you sign up for free info, you are getting stuck on some marketer’s email list, who will most likely send you nothing but plug after plug, plea after plea, to buy his lame, info-less product.

He has no desire what so ever to tell you the truth or to see you succeed. He only wants your moolah.

Once he gets it, he will send you some marketing information, but never enough to complete the whole marketing puzzle. You may sense some truth to what he is saying, then spend a whole wad of cash, only to discover that he didn’t tell you enough to become successful at all, only enough to make you realize that you still need more marketing info.

I think it’s time for information marketers to drop the nonsense and start telling their people the truth.

Here it is: you are going to need a whole lot more than several $50 tutorials to pull you through the process. What you need is a real education. A system that is really a system; comprehensive, with your entire future in view.

One of the ironies of marketing education is, the newer you are, the more important it is to get a premium education. Think about it: if someone was illiterate, it would take more time and training in the beginning to teach them how to read, then it would to teach them how to teach themselves how to read even better. That’s because, once they had the fundamentals of reading down, they could understand how to read the next budget priced module.

In the beginning, you may not know enough to decipher that “who else wants to make a million dollars NOw!”internet marketing program, that tells you one tactic that worked for them. And they don’t bother telling you all of the fundamentals they had in place before they implemented that single “secret” (hmmph!) strategy of theirs.
It’s time that marketers start telling the truth!

It’s not enough to learn:

• Afilliate marketing
• email marketing
• website design
• search engine optimization
• conversion techniques…in and of themselves

All of these elements need to work together. To really succeed at this, you need to learn the guts, the essence, the innards of each of these and then, more importantly, you need to be systematically shown how all of these things work together.

That’s called integrated marketing and it’s the only way to really be successful online.

Everyone’s been lying to you. Learn the truth about internet marketing and make some money….for real.

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The Hopeful Marketer

Ah, sweet, innocent marketer newbie….how I long to protect you from the sharks, crocodiles and barracudas.

Here are the big five to watch for

1. Paid Surveys
2. “Work from Home” opportunies
3. MLM
4. Dropship sites
5. Get rich quick schemes

I’d also mention “affiliate programs” but, alas, there are those readers who might wish me harm if I told you the truth about most affiliate programs (a lot of internet marketers do affiliate marketing). So, instead, I’ll tell you exactly what I tell them.

The very best way to make money online is by selling your own product. I’m talking about a product which you personally are in possession of. I’m not even talking about dropshipping, though that can work. Mainly though, what I am referring to when I talk about making money online, is offering your product or service to people.

The Step Child Syndrome.

When two people create a blended family, there should be a phenomenan which takes place called “owning” the child. This is  common even in adoptions; it’s when the person adopting the child suddenly has a desire to own the child as being completely theirs. And obviously, most adoptive parents do th is. Unless one of the parents isn’t really interested, and is just going along with the other parent. In which case you now have a case of “the step child syndrome”. Actually, I should call it the unwanted step child syndrome because some parents do love their step children. However, even so, many step parents who love their step children, haven’t yet “owned” them, for in their heart, they know that as long as the other parent is with them, in a committed relationship, then they will be committed to their child. What will happen to that affection if a  divorce happens? Will the step parent still love the child? Will he or she commit to raising that child?

In affiliate marketing, you are that step parent. The product does not really belong to you, so it’s hard to get as committed to it as you would your own product. This doesn’t mean that you can’t have a fine affiliate marketing site which promotes the affiliate product in an honoring way. It just means that at the end of the day, you know that if that product isn’t making you much moolah, you are down the road to the next product.

Bonding doesn’t happen…much….with affiliates.

But now, here’s the beauty of owning your own product. You own it. It’s yours. It’s your business, your service, your deal. You are committed. Here’s what that means, affiliate…you will spend time on it and it alone and whether you believe this or not, all of that focused energy on YOUR product is creating layers of impact over time.

It’s not a “get rich quick” game. It’s a wealth building strategy.

Read the “Dear Affiliate” Series

The Seven Great Lies of Affiliate Marketing

The Best Game Plan for your internet Marketing Business

Does your game plan keep disappearing from day to day, and getting replaced with the latest trick? Here are some common lies that are being promoted on the internet.

How to Succeed in Internet Marketing.

Decide exactly what course in internet marketing you are going to take.

There is SO MUCH to do that falls under the umbrella of internet marketing.

Internet Marketing does not just mean selling online.

It can also mean, making money by selling ads on your website.

It could mean, making money by referring people to a product, consultant, or to a specific service.

If you build websites for other people, and collect payments at their office, that is still considered an Internet Marketing job, because you are selling them a product that they will use online.

So then. Before you start Googling in “How to succeed in Internet Marketing“, you first need to define what exactly you want to do in the field of digital marketing (note: digital marketing is just another name for internet marketing).

In the days ahead, I’m going to detail the pros and cons of different internet marketing paths. Stay tuned…

How to (finally) succeed at Internet Marketing

The biggest mistake in online marketing

“Some Internet Marketers don’t even know what they are looking for”

We’ve all heard about the person who thought that they were on the right road, only to realize, miles later, that they had taken a wrong turn.

I would like to tell you that that’s what happens to most online marketers; oh, if only it were that simple!

Instead, the parable that most closely describes the average online marketer is not as simple as that. It’s more like someone who got on a wrong boat and not only did they get on the wrong boat but they were headed in the opposite direction of where they were going.

No wait. It’s more like someone who picked the wrong destination for what they were looking for.

See,  here’s what’s really going on with internet marketers:

Most marketers focus on the wrong thing entirely. And some of them don’t even know what they are looking for.
The end goal in online marketing is to make a profit. It’s not to get “likes” on facebook, it’s not to get number one on Google. It’s not even to have a great website. And it’s not even to make sales, because if you sell a product that costs more to advertise than what you make in sales, then you haven’t made a profit.

Everything you do online has one goal in mind….the profit you make.

I’m not saying that ethics aren’t important. And I’m not suggesting that you shouldn’t pick an industry that can help people. But at the end of the day, you need to ask yourself…is this going to make me any real money?

If what you are doing online isn’t making you any money, then it could be that you are in the wrong industry selling the wrong product. Or, it could just be that you are marketing it all wrong.

In my internet marketing program, I show you how to make money.

Yes, we have a game plan. And yes, the program is relational in nature, meaning you care about people and you don’t burn them.

But that’s not what my students are looking for…they are looking for how to make real money online.

And that’s exactly what you’ll learn. Check it out

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