How content marketing is different from selling online
Content marketing is what happens when someone makes a website and runs ads off it. There is so much good quality content that the traffic to that website is enormous.
An example of this is an online encyclopedia like Brittanica.com. Of course, an encyclopedia as an example is a no brainer; everyone reading this article knows how an online encyclopedia is a content site. But most of you reading this don’t have the staff or money to hire enough writers, researchers, and educators to contribute the quality material you would need in order to build an online encyclopedia.
So, let’s use the content site “About.com” as an example.