Quantum Marketing

Quantum mechanics’ core assumption is that on the smallest scales, atomic properties are quantized, meaning that particles take on discrete, rather than continuous states—their properties exist along a staircase rather than a ramp. For example, an electron can be in a lowest-energy state, but if you add a little more energy, it doesn’t slowly transition into the new higher-energy state. Rather, it unpredictably snaps into the new state. If you’re not looking at it, the atom can take on intermediate states—but these aren’t midway points. The atom would be in both states at the same time, and then once you observed it, it would immediately snap into one state or the other. –Ryan Mandelbaum, journalist at Gizmodo

So, fellow marketers, let me break this down and apply it for you; this is merely saying that something that is nuanced and layered, atomically speaking, in the way that it is formed, can atomically change instantaneously, through out every layer.
I’m talking here about instant transformation with your business.

See, a lot of you have spent alot of time in your business. You have layered and created your various marketing layers, if you will, step by step, to create the business in which you have. But in quantum mechanics, if you add a bit more energy to something, it snaps from the first layer,to the last layer instantaneously, without any stair stepping.

Sort of like changing the theme to your blog…and with one click, everything goes into effect, without you changing your settings one at a time.

Well, in marketing, I have found that there is one element that you can add to your business, that will take everything to the next level. And it’s so simple that if I told you, might not believe me.

It’s diligence.

When you use carefully planning, scheduling, and foresight to your business, you are going to see everything JUMP, just like the excerpt above said regarding quantum mechanics.

Now, before you tune me out, just hang with me for several moments.

If you think about it, everything in your life can be structured. And if it wasn’t, it would fall apart. But it’s all connected.

Your daily tasks play, one into the other. But if you can learn to schedule those things, you put them on a connected stair case. And when you add more juice to one of those components, it affects all of the layers….provided your marketing system is structured and ordered.

So here’s what I mean…you post on your blog, and instantly you get traffic, followers, sales. Why? Because you had the other components in place. Now, one post automatically jumps your sales.

Isn’t that what all marketers want? They want…instant sales. In other words, they want the quantum mechanics “effect”, in marketing, that is, they want “quantum marketing” but they don’t want to develop those nuanced layers first.

Which is why you get all of these loons screaming “get rich over night like me”. Because they have heard of the quantum effect in marketing from someone who experienced it.

Now here is where EVERY one get trapped in their thinking. Their Knower in them Knows that it’s true….it knows that people can get very wealthy and that there is some “key” to it. We all feel that reality (don’t you feel it, reader?). Well, the instinct is correct the process that the hucksters are pushing is all wrong. It’s not this product, that system, or this affiliate launch. When you see marketers pushing all different kinds of products, all of the time, it just means that they themselves have not yet found “the answer”. And then when they try something for a while, and get success, they think it’s “the one”. But when it’s not, then they jump to the next one. And then they think that the answer is jumping…yea, that’s it. That’s the ticket. I’ll just jump from product to product…but no friends, jumping from product to product is NOT the quantum leap you are looking for.

The quantum leap in marketing happens in your mind when you make the mental leap from “next’ into “stay”. As in, I’m going to stay with a system that works.

Here it is.

Pick a product that has a market, but a specific market. Pick a product you can live with.
Make a blog. Post every day about your product.
Make your blog look really good.
Develop an online presence that is professional.
Post every day, on your blog, if you can.
FORGET about seo for now.
Write to your audience.
Realize this will take time.
Try to put up at least one post per day, especially in the beginning.
Tell people a bit about yourself.
FIND ANOTHER SIDE HUSTLE or product to promote or sell on ebay, but don’t spend all of your time in it.
Believe that your primary product and business will be successful. (if you don’t think it has that potential, then you need a different product).

Now, I talk about all of these things step by nuanced step in my program “How to sell Anything Online”. If you know how to do all of these things, then do them. If you don’t, then order my program.
But either way, give your business, (which should be selling one primary product OF YOUR OWN) at least one full year before quitting, and at least two before expecting results.

That’s the golden key, my friends, that’s the quantum leap in marketing; it’s the decision to be diligent.

The Best Game Plan for your internet Marketing Business

Does your game plan keep disappearing from day to day, and getting replaced with the latest trick? Here are some common lies that are being promoted on the internet. Do you believe this internal dialogue?

“The best marketing plan for my business is one that gets me lots of followers on Facebook”

(next)

“The best marketing plan for my business is one that brings me traffic.”

Okay. That’s a good start. Let’s go on.

“The Best Marketing plan for my business is one that actually makes me sales, already!!

…you’re getting warm…

“The Best Marketing plan for my business is one the makes me Money, for crying out loud!

Partially true…read on…

The Best Marketing plan for my business is the one that actually makes me a profit…

…you’re almost there…

“Sue, what are you talking about? You don’t think it’s important that I make a profit”?

Let me explain–

If you get lots of people who:

  • like your product,
  • follow you on Facebook, Twitter Instagram…everything
  • and who visit your website

and who even buy from you
but
what you spend in:

  • advertising
  • webhosting
  • software
  • “opportunities”
    and other expenses—-if those expenses are deducted, and they actually DO bring you a profit, then you still have some math to do…because…

it really isn’t profit if your time isn’t paid for.

So. Let’s say that you make 25,000 a year in PURE PROFIT.
Let me ask you something….is the time you invested in making that money worth more than minimum wage? Because, if it is, then you didn’t even make that.

See, a lot of marketers are very good at bookkeeping, but they live in this carrot-on-the stick fantasy world.

They may not measure their success (like so many marketers do) in terms of social media activity, traffic or even sales, because they have been around the block, so to speak, and they have learned that it isn’t what you make, it’s what you keep (after buying leads, paying for ads, etceters.)

But one thing that almost every marketer struggles with is putting value on their time.

A lot of marketers are retired, on disablility, or just self-employed. So they don’t figure in the value of their time, because they just think, I’m not doing anything else with my time right now.

But time always has value, no matter how much of it you think that you have.
We would never hear of someone underselling their product because they have too much money on their hands. Yet marketers consistently undersell their product because they don’t factor in the value of their time, when they go to price their product.

You need to see the value of your time the way that a physical shop owner would price his “overhead”. You may not have the mortgage, lights and gas to pay on a separate building, you may not have inventory to account for, but you can be sure, if you are an internet marketer, you spend plenty time on your business each week.

And what a lot of marketers fail to do is to track the time they actually spend on their business, not taking into account basic things like creating a post, checking their stats, ect. All of these tasks are YOUR TIME that you are INVESTING in your business. You need to account for that when you figure out your profit margin.

Internet Marketing Program

pretty smiling woman smart phone dream time
When most people Google in “internet marketing program”, they are looking for a program that will teach them how to sell their product online.

And, they are looking to be successful.

If they have no money at all, they are looking for free information.

Dear reader, I so feel for you. Let me pull back the curtain and tell you what you are in for…..every time you sign up for free info, you are getting stuck on some marketers list, who will most likely send you nothing but plug after plug, plea after plea, to buy his lame, info-less product.

He has no desire whatsoever to tell you the truth or to see you succeed. He only wants your moolah.

Once he gets it, he will send you some marketing information, but never enough to complete the whole marketing puzzle. You may sense some truth to what he is saying, then spend a whole wad of cash, only to discover that he didn’t tell you enough to become successful at all, only enough to make you realize that you still need more marketing info.

I think it’s time for information marketers to drop the nonsense and start telling their people the truth.

Here it is: you are going to need a whole lot more than several $50 tutorials to pull you through the process. What you need is a real education. A system that is really a system; comprehensive, with your entire future in view.

One of the ironies of marketing education is, the newer you are, the more important it is to get a premium education. Think about it: if someone was illiterate, it would take more time and training in the beginning to teach them how to read, then it would to teach them how to teach themselves how to read even better. That’s because, once they had the fundamentals of reading down, they could understand how to read the next budget priced module.

In the beginning, you may not know enough to decipher that “who else wants to make a million dollars NOw!”internet marketing program, that tells you one tactic that worked for them. And they don’t bother telling you all of the fundamentals they had in place before they implemented that single “secret” (hmmph!) strategy of theirs.
It’s time that marketers start telling the truth!

It’s not enough to learn:

Afilliate marketing

email marketing

website design

search engine optimization

conversion techniques

in and of themselves. All of these elements need to work together. To really succeed at this, you need to learn the guts, the essence, the innards of each of these and then, more importantly, you need to be systematically shown how all of these things work together.

That’s called integrated marketing and it’s the only way to really be successful online.

In my internet marketing program, I explain in detail which of these components are even necessary, and how they work together to bring you maximum impact.

You’ll learn what’s important, what can wait, and what is the best order to do them in.

It’s a layered, nuanced approach that shows you intricately how to get there, step by step. From beginning to (beginners) end.

Will it show you how to make a million dollars in one month? Yes, if you already have a million dollar idea and some capitol to spend on advertising.

Will it show you how to get your beginning idea off the ground, on the web, and how to drive traffic to your website?

Absolutely.

Is if free? NO NO. It costs $120 and comes with everything but those lame games you are experiencing.

Enroll in the How to Sell Online, ecourse

Get the real deal here; step by step instructions for presenting, promoting, and selling your product online.

$120.00

The Biggest Mistake in Online Marketing

The biggest mistake in online marketing

head slam

We’ve all heard about the person who thought that they were on the right road, only to realize, miles later, that they had taken a wrong turn.

I would like to tell you that that’s what happens to most online marketer’s. Oh, if only it were that simple.

Instead, the parable that most closely describes the average online marketer is not as simple as that. It’s more like someone who got on a wrong boat and not only did they get on the wrong boat but they were headed in the wrong direction.

No wait. It’s more like someone who picked the wrong destination for what they were looking for.

girl with bag and binocular

See, most marketer focus on the wrong thing entirely. And some of them don’t even know what they are looking for.

The end goal in online marketing is to make a profit. It’s not to get “likes” on facebook, it’s not to get number one on Google. It’s not even to have a great website. And it’s not even to make sales, because if you sell a product that cost more in advertising than you make in sales, then you haven’t made a profit.

Everything you do online has one goal in mind….the profit you make.

I’m not saying that ethics aren’t important. And I’m not suggesting that you shouldn’t pick an industry that can help people. But at the end of the day, you need to ask yourself…is this going to make me any real money?

If what you are doing online isn’t making you any money, then it could be that you are in the wrong industry selling the wrong product. Or, it could just be that you are marketing it all wrong.

In my internet marketing program, I show you how to make money. Yes, we have a game plan. And yes, the program is relational in nature, meaning you care about people and you don’t burn them.

But that’s not what my students are looking for…they are looking for how to make real money online.

And that’s exactly what you’ll learn.

Check it out

Internet Marketing 101


My story
Hi. I’m Sue. I’m a mother of three, an artist, and an internet marketer. I have the joy and privilege of teaching my children at home, so I am big on self-education. I think to be a success as an educator, you need to teach the student how to teach themselves; asking the right questions; doing their own research.

This is exactly the philosophy I followed when learning how to market on the internet…..self-education.

Many of you are the same way. You scour the internet for hours looking for free (albeit, disconnected) information. Maybe you sign up for numerous free “news”letters, hoping to glean info in between the sales pitch. Maybe you listen to other marketer’s stories and try to emulate their sales style. I understand your frugality. With so much free info on the web, why would you ever pay for any? I mean, it’s free. The only problem is, you wind up with files full of marketing puzzle pieces from hundreds of different puzzles; it just doesn’t work. Some seem to “snap together” but in the end, the picture doesn’t look like anything but a big mess.

If you are super intelligent, you will insist that you can crack this marketing code. Alone. Maybe you are analytical. Or good at sifting through the minutiae to find the bottom line of a system. Well, how is that working for you? If you are like most people (including myself) you may find that pick and choose marketing training can leave you with a lot of loose ends, and disjointed pieces that don’t fit together.
I understand your frustration

I’ve tried it all; the affiliate marketing programs, the “Rich Jerk” guide to wealth, Perry Marshall’s Adwords guide. All of those were pretty good. But there were still gaps.

One thing that most programs never teach you is how to go from point A to point Z., You buy one “all inclusive” marketing course and find out there are a whole bunch of steps to take that they never told you would be needed–like, how to drive real traffic to your website without spending a fortune in time and money; or how Adwords is a ruthless monster that will lop your financial head off if you aren’t seasoned at it. Most of these things cost serious time and money. Something people never level with you about is the necessity of funding your success. To really build any business there are expenses. But most beginning entrepreneurs don’t have a lot of money. So. How does someone like that ever get past the “I can’t afford it” hurdle? I cover all of this and more in my internet marketing program.

In it, you’ll be shown you how to profit immediately, while you learn this “internet thing”. You’ll learn how to implement a real, tangible system that brings results right now so you can pay the bills while you build your platform for success.

I’ll teach you the basics like finding the right platform to sell your product on. Then, together, we navigate the trail of finding the best and easiest payment methods that aren’t a hassle.

After that, we’ll cover what are the best marketing systems for producing success. You’ll learn about templates and customization in webdesign, and when it’s okay to be simple when time is limited and you need results now.

From beginning to advanced and the processes in between, I cover what you need to know to get good results.

I know it can be tough in the beginning, with all of the information overload So I take it all and reduce it into bite-sized chunks you can actually process; one concept at a time.

It’s still beefy. Just more complete and thorough, what a person actually needs to know; getting started with webhosting; domain names, and what you don’t even need, when you first begin. I actually show you how to start making money immediately, so you can buy the webhosting, 800 numbers, etc. Which to avoid. Which to avoid right now, while you work on vital things. How to not be sucked into the squeaky toys and gadgets that these companies tell you that you must have. And how to build traffic that converts into sales. Without any advertising. Really.

What this course will and won’t teach you.

How to use the computer

Let’s face it, if you just bought a computer yesterday, then you have a slight learning curve ahead of you…but not a steep one. Almost every public library offers free beginning computer courses. Bite the bullet and take one, or, pal around my free site for practice.

Note: I absolutely cover the very basics of what you need to know in my internet marketing program, but you’ll feel a lot better if you learn some fluency on your PC prior to signing up.

How to find a product.

Before you order this program, you need to have a definite product to sell. You need to know absolutely what item you are selling. If you sell a service, then you need to have a definite, specific service or suite of services to market.

How to replace your regular income overnight

While I can teach you how to make enough money to help cover your advertising expenses and online business expenses, I can’t guarantee you that you are going to replace your current income from your day job immediately. All of this is going to take time to implement. However, you will learn how to make money as you grow, so that you don’t spend money that you can’t afford, while building your online business.(takes time).

Who this program is NOT for

If you are trying to make money and lots of it immediately, than this program is not for you. It’s for people who want to build a business (which is how you make money). Your focus needs to be on building a profitable business.

If your goal is just to make lots of money, you’ll risk be tempted to be unethical and to rip people off. Instead of focusing on “money, money money”, your goal needs to be to build a profitable online business. That’s called being diligent and it’s the only way to create real, lasting wealth.

The internet is full of spammy people; they have glaring, garish ads that promise to make you a millionaire overnight. And all you have to do is to sell their product that tells others how to make a million dollars overnight, by selling their product (you get the picture).
Internet scams like these have very short shelf-lives because people get tired of them (aren’t you?); and, they’re not ethical, because they aren’t selling a product or an opportunity–just a gimmick. Also, these fly-by-nighters aren’t usually making any real wealth; what they do make is short-lived when Google shuts them down or the government prosecutes them for being unethical.

The truth is, there aren’t any shortcuts, but there are specific, time-effective ways to build a successful online business.

All businesses have certain guide posts that must be followed in order to be successful If you follow these guideposts, you will succeed.

If you are starting out with absolutely no funds, this program will teach you how to become successful.

It is written with the beginner in mind, and takes you to a truly profitable online business. And fills in the gaps for all of the rest of you who have some marketing knowledge but still haven’t made any money online… yet.
I’m the woman who comes along, takes you by the hand, and threads together all that disconnected info you’ve been collecting over the years.

I show you what’s important right now, what to do in what order, in which way,

to get you back on track.

You’ll learn what it really takes TODAY to succeed online

If you find your days are spent piddling around from one opportunity to another, dumping each one for a better one, if you feel like chicken little running around screaming, then it’s time for a genuine stick-to-it-plan.

Enroll in the How to Sell Online, ecourse

Get the real deal here; step by step instructions for presenting, promoting, and selling your product online.

$120.00