How to hook your reader

Reader, are you struggling with keeping your reader engaged? Do you find it difficult to get your followers to keep following your blog? If you think that your readership is suffering, and you are running out of juice for blog posts, than its time to learn how to build rapport through blogging.

Smart business owners know that people are twice as likely to buy if they like you. And there’s almost no surer way to get a following of people to like you than to get followers on your blog. But how is that done?

In my four part mini series “Building Rapport Through Blogging” I’ll show you how to:

  • Connect with your reader by sharing your struggles
  • Garner empathy by pulling back the curtain of your soul
  • Speak your reader’s language

And you’ll learn how to do all of this without coming across as cheesy or unprofessional.

Are you ready to take your blog to the next level?

The Best way to make money online.

As you begin to hear about all of the internet marketing tactics out there, a good question to always ask is this–

How much money will this make me, right now.

You must ask that question, because, if your internet marketing plan doesn’t earn you an income, right now, then think, marketer…how are you going to fund your plan?

For example, if you have a plan to get number one on Google thereby drawing traffic to your site, then that is not enough.

You need to have some money now, not three years from now when you get a handle on Search Engine Marketing.

If your plan is to sign 100 people up for your newsletter, then you have the wrong plan. Because. The plan is to make money. What if you spend 2 years getting enough traffic to get sign ups? What if everyone is already reading your newsletters, but no one is buying?

You need a bigger plan.

Your plan is to make money

You need a better plan…that is…you need cash now.

In my internet marketing program, I show you how to make money immediately, not 10 days from today.

Are you ready to get some cash flow going? Read all about it here

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When internet marketing success seems unattainable.

They say that the definition of insanity is doing the same thing over and over again, hoping to get different results.

Now, I suppose that wouldn’t be true if you knew that your repetition was going to bring you results. For example; if you can’t lift 100 pounds, but you lift up twenty pounds every day, one day, you should easily be able to up that by ten extra pounds. Sometimes the search engines work that way…you have a sleeper website, but your visitors come by in a trickle. After five years, it hits a point where Google recognizes you, and pushes you up to the fifth page. And then maybe you get excited and try a few things that work. And you get to the third page on Google. And six months later, a couple people visit you, so Google bumps you up to second page. And it’s tough. Five years later, you get a few sign ups for your newsletter, but you are, after all, on the second page of Google–for a long tail search term. Woo hoo don’t you feel good! You tell all your friends you have ranked on Google, but now it’s been years since you started your website and no one is buying. What is this called? It’s called insanity. No, not your diligence, no, not your belief, but your plan. As in, you don’t have one. Guess what, head knocker…you could be my best student. You don’t know how to quit. Now, it’s time to bump heads with the best minds out there…my team.

Sign up here for real results.

How to Motivate Yourself

One of the fundamental problems with procrastination is, you generally don’t have anyone alongside of you grinding their spur in your side; you have to get yourownself going.

Most procrastinators I know of are people who don’t govern themselves well, and resent others trying to.

But not all unmotivated people are procrastinators. If you generally DO complete your tasks on time, but are having trouble in one certain area, here are some tips to get you “unstuck”

Write the vision and make it plain.

Write down your overall vision. What is the end goal here? What is the mission statement for this series of tasks or goal. Clearly define what the end result is for all of your to do lists. Polish, edit, clarify and refine until you have a glowing mission statement for your company, family, or whatever project this task falls in. Then, after looking at the bigger picture, ask yourself

Do I really have to do this?

A whole lot of very organized people I have known will beat themselves up over something like (gasp!) dust bunnies under the guest room bed. Seriously? That’s it?
Yes, there are ultra organized people who get depressed if ever single thing is not done, even if it’s not critical. Something in their organized mind knows, they may never have enough time to get around to that non-essential, thus, their depression. If you think that perfectionism mindset describes you, try reminding yourself that leaving non-critical tasks undone, hurts no one. Then burn that chore card—tell youself it’s okay if you never get around to that for the rest of your life, because it really is.

I hate this task.

Is this a truly necessary task? Again, if you hate it, but it’s not critical or even quite important, would it make more sense just to not do it?

Okay. Obviously, the quality of our businesses depend upon us tending to details. But if this detail truly makes your business shine ask yourself question number one again…does it have to be you? Are you the only one who can do this task? Will the company turn to dust if your hands aren’t on every part of this project? If so, go to question three.
But if you have to do it, say, you need to work with an unpleasant client, or address an unpleasant situation, can you have someone share part of the burden with you? Maybe you can enlist the support of a team member to go with you to that termination meeting. That gnarly employee turns your stomache to knots and you hate confrontation. If so, maybe you can ask your feisty assistant to accompany you.

Can I delegate this task?

So much of internet marketing involves details and duldrum duties. Marketer, don’t lose your mind doing it all. Make a list today of every unpleasant marketing task and then hire or trade services if at all possible. Even if you can’t delegate all of it, farm out what you can, and oversee the team’s progress.

Can I do this project in stages?

When you break a project down into miniature goals, you have a much better chance of completing it. After your project becomes five miniature projects, do the next step

Give your project a deadline.

And don’t just give the end result a deadline, but rather, give every stage of your project a  deadline. This is where almost everyone misses it. Sit down and write out every single project and sub project from buying the paint to measuring the windows. Give yourself a time  limit for how long you will spend looking for office furniture. How much time you will spend looking for an employee. Maybe you know you can’t set aside enough interview time to do it well. So you’ll have to use an agency. My point is, when you set a deadline for a flow chart of tasks, you force yourself to come up with solutions to dead ends.

I do this every   single day with my business and it really gets the checklists done.

Try it and see.

 

The Restless Marketer

“Restlessness is nothing more than your destiny nipping at your heals and waiting for an assignment”.– Mike Murdoch.

Write the vision, and make it plain, that he may run that reads it

Ponder the path of your feet, and let all your ways be established.

These are all great quotations on how to write down your dream. But that’s not enough. You need to commit to paper actionable ways to bring your plan to life.

It needs to be:

Plain

Scheduled

Intentional

Specific

Planning your life’s dream can be a lot of work.

That’s why I developed my online workshop “Order you day”. It’s a 12 week program.

Each day, I bring you actionable steps to getting your dream on paper, on your master schedule, and getting her done.

The cost? $50 per month or until you feel like your dream is beginning to happen. Cancel anytime.

Get details here
Note: this product is currently undergoing revision. To pre register, fill in your contact info.