The Best Game Plan for your internet Marketing Business

Does your game plan keep disappearing from day to day, and getting replaced with the latest trick? Here are some common lies that are being promoted on the internet. Do you believe this internal dialogue?

“The best marketing plan for my business is one that gets me lots of followers on Facebook”

(next)

“The best marketing plan for my business is one that brings me traffic.”

Okay. That’s a good start. Let’s go on.

“The Best Marketing plan for my business is one that actually makes me sales, already!!

…you’re getting warm…

“The Best Marketing plan for my business is one the makes me Money, for crying out loud!

Partially true…read on…

The Best Marketing plan for my business is the one that actually makes me a profit…

…you’re almost there…

“Sue, what are you talking about? You don’t think it’s important that I make a profit”?

Let me explain–

If you get lots of people who:

  • like your product,
  • follow you on Facebook, Twitter Instagram…everything
  • and who visit your website

and who even buy from you
but
what you spend in:

  • advertising
  • webhosting
  • software
  • “opportunities”
    and other expenses—-if those expenses are deducted, and they actually DO bring you a profit, then you still have some math to do…because…

it really isn’t profit if your time isn’t paid for.

So. Let’s say that you make 25,000 a year in PURE PROFIT.
Let me ask you something….is the time you invested in making that money worth more than minimum wage? Because, if it is, then you didn’t even make that.

See, a lot of marketers are very good at bookkeeping, but they live in this carrot-on-the stick fantasy world.

They may not measure their success (like so many marketers do) in terms of social media activity, traffic or even sales, because they have been around the block, so to speak, and they have learned that it isn’t what you make, it’s what you keep (after buying leads, paying for ads, etceters.)

But one thing that almost every marketer struggles with is putting value on their time.

A lot of marketers are retired, on disablility, or just self-employed. So they don’t figure in the value of their time, because they just think, I’m not doing anything else with my time right now.

But time always has value, no matter how much of it you think that you have.
We would never hear of someone underselling their product because they have too much money on their hands. Yet marketers consistently undersell their product because they don’t factor in the value of their time, when they go to price their product.

You need to see the value of your time the way that a physical shop owner would price his “overhead”. You may not have the mortgage, lights and gas to pay on a separate building, you may not have inventory to account for, but you can be sure, if you are an internet marketer, you spend plenty time on your business each week.

And what a lot of marketers fail to do is to track the time they actually spend on their business, not taking into account basic things like creating a post, checking their stats, ect. All of these tasks are YOUR TIME that you are INVESTING in your business. You need to account for that when you figure out your profit margin.

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How to Get off of the internet marketing hamster wheel.

Reader, do you ever get the feeling that you are doing the same thing, but not seeing results?

There’s  a story of a man who was in a prison camp, and he kept turning a crank that was attached to the wall. His captors told him that it was his job to grind wheat, and that if he did it long enough and hard enough, he’d eventually earn his release.

After the war, his emmancipation came. His rescuers took him to the other side of the cell and there he saw it….the crank had NOTHING attached to it. His whole time in captivity, all of his labor was for nothing. Nothing!

The man was very disheartened to realize that all of his labor had been in vain.

But had it? Do you think that having something to do helped hime to cope? I do. And alot of you are like that too. You spend hours working on dead end tasks, checking likes, and gaining followers, and it feels good. But at the end of the day, you need to ask yourself:

What’s on the other side?

All internet marketers need to ask themselves this question: Is what I’m doing making me any money.

Will it eventually be making money

And if so, when.

You desperately need the answers to these question. Otherwise, you are turning a dead crank.

 

How to never fail.

Return to the womb.


Big boys can cry….they just can’t stop trying


Never give up.

Your Bright, internet marketing future.

You can do anything you want to in internet marketing, if you study enough, pay enough, or pray enough.

I’m going to tell you all my SEO story. Now, some of you might appreciate this, and some might not, but it’s my story, and my blog, so here goes.

About three years ago, my husband needed leads for his business. And I mean, he needed them badly.

I needed to get him on Google, up high, for a major search term. But there was just one problem. I had no money, no clue, and no education in SEO, other than the basics. I mean, I knew enough SEO to get noticed, but not enough to rank high on a huge search term.

And I also knew, most marketers would laugh me to shame if they knew my dream, and the Keyword I wanted to score for online.

So, I prayed. and then, the miracle happened. Well, it didn’t happen overnight. It was more like the drip method. Day after day I would listen for the prompting of the Almighty on what to do. I did specific little tweaks and fine-tuning, slight adjustments here and there. I kept at it. And about one month later, I went to my computer. And as I sat down to work, I thought, “Gee wouldn’t it be great if I ranked number one today”.

“ASK ME”

What? You want me to ask you for that?

“ASK ME”

I don’t deserve it

“ASK ME”

I’m scared!

“ASK Me!!”

Really? Okay, God, if it’s your will could I please rank number one on google for (I can’t reveal the keyword here guys).

Click.

Boom

Oh God! YOu did it! You got me number one on Google!!!

“No Susan, I didn’t do that, YOU did that. Now, let me show you HOW you did that”

So, dear reader, here it is…if you have no money and no clue, when You’ve got the Almight in your corner you have all you need

One more thing. I feel that  I need to tell you all. I got successful online when I put my husband’s business ahead of my own.

 

 

How to Succeed in Internet Marketing.

Decide exactly what course in internet marketing you are going to take.

There is SO MUCH to do that falls under the umbrella of internet marketing.

Internet Marketing does not just mean selling online.

It can also mean, making money by selling ads on your website.

It could mean, making money by referring people to a product, consultant, or to a specific service.

If you build websites for other people, and collect payments at their office, that is still considered an Internet Marketing job, because you are selling them a product that they will use online.

So then. Before you start Googling in “How to succeed in Internet Marketing”, you first need to define what exactly you want to do in the field of digital marketing (note: digital marketing is just another name for internet marketing).

Each week, I’m going to detail the pros and cons of different internet marketing paths. Stay tuned…