The Secret to Success

“The Secret of Segmenting”

If you want to get a goal done, and done right, then you need to learn the secret of breaking your goals up.

It’s not enough to break your goal up into 2 or three steps.

No, to really be successful, break those goals down into yearly, quarterly, and seasonal goals.

Here’s where most people miss it…they pick a goal like weight loss—–That’s it. Come on, people, how can anyone lose weight like that? Actually, everyone. Because there is no accountability to a goal like that. “Um… yea, I think I lost some weight….my pants do feel a little bit looser”. Vague goals like that only serve to salve our conscience or set us up for failure, because for a goal to be attainable, it must be well defined.

  1. You want your goal to be specific, attainable, and measurable.
  2. Then, very clearly define your goal.
  3. After that, break your goal down into actionable, daily and maybe even morning, afternoon, evening goals.

I’ve decided to start a time management workshop for all of my readers. I plan on hosting it some time in November, depending on the interest level. If you think your life could be more strategized, subscribe here:

 

castles in the sand vsion casting

How to Order your day

Charles Schwab who owns the famous investment company which bears his name, tells a story he had with a mentor. Mr. Schwab asked the mentor to tell him how to be more productive.  Rather than scheduling a mentoring session, the advisor simply told him, “Mr. Schwab, I will give you one piece of advice, and if you think it is worth anything, you can pay me $10,000.” Charles agreed.
One week later, Charles wrote the advisor a check for $10,000. What do you think his advice was?  When I first heard this story, I really thought that the secret was stocks. Or maybe some other investment strategy, like buying up precious metals.
No, the secret that Charles Schwab received is so brain dead simple, that I don’t think he would have even looked at it twice if the advisor had not designated a value to it.
It really is that simple.
And that profound.
In fact, it is so profitable, I would attach a million dollars to it’s worth.
So what was the advice?
I almost hesitate to tell you lest you find it too elementary.
Write down the three most important things you need to do today.
Gah! Is that it? Is that really it? Yup. In fact, chances are, you have probably heard this same story, or a version of it, at least once before now.
We all know this is good advice. Why isn’t it working for us?
Here’s a story that describes our problem:

Whoever hears these sayings of mine, and does them, I will liken him unto a wise man, which built his house upon a rock:
And the rain descended, and the floods came, and the winds blew, and beat upon that house; and it fell not: for it was founded upon a rock.

And every one that hears these sayings of mine, and does them not, shall be likened unto a foolish man, which built his house upon the sand:

And the rain descended, and the floods came, and the winds blew, and beat upon that house; and it fell: and great was the fall of it.

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Why you have “shiny gadget” syndrome, and how to focus

Reader, do you find yourself spending hours on your smartphone or computer, but getting nothing done? Does it seem impossible to stick with one task and one task only as a million, “Are you KIDDING ME”? type of ads swirl around your screen? Do you find your self checking out “just one more article” Despite your best,  most disciplined efforts to stay on track?

Hyper one, it’s not your fault (well, not entirely).

Blaming Your Brain

Does putting a bum rap on your own brain cells and cerebral wiring make it easier? Not really. But it’s sort of true; your brain is wired to give you a “pay off” everytime you see something new or interesting. Here’s the hard truth that you desperately need to here, and I hope you love me for boldly sharing it:

You’re an addict, Creative One

Yes, it’s true, creative soul; your brain releases dopamine everytime you see something new and cool. You’re addicted to the stuff. It’s the reason you click away from one perfectly good article to another one. It’s the reason you keep checking facebook every five seconds. It’s why you can’t

Focus.

You need that Dopamine hit. All smart phone users do. That’s why this is called the “never look up” generation. Sad.

Wonderful distracted human, there’s simply no way around it. What you need is

Total Detox

This means, you need to retrain  your brain but first.  You absolutely Must, must must set limits on your gadget time. Your PC time. Even normal phone calls, and definitely texting. Yes, you must rigorously schedule set times for these things, and make them the same time each day. Otherwise, you’re nothing but an electronics junkie.  I know, I know. That phone is ringing, “you’ve got mail” and you just can’t seem to stop thinking about that latest “trending now” snippet you saw. Bite the bullet. Go completely cold turkey from all gadgets for two weeks if you just can’t help yourself. Here’s what will happen

Focus.

britney-spears-one-more-time-pencil-tapping-gif

Suddenly, your brain will be bored.  Bored. Curious. Understimulated. And reader, that’s a very good thing! Your brain will tell you things like, “I just KNOW someone left me an important message…I feeeeel it”. But reader, your brain is lying. Because someone most likely DID leave you a message but reader, the truth is, it’s not important. At least not as important as reclaiming your focus.

Right this moment write down the three most important things you need to do…today. And do nothing but those three things. Do it with no interurptions or distractions…no matter what. Here’s why;

Evertytime you break away from an important task, it takes 10 full minutes for you to fully refocus on what you were initially doing. No wonder nothing gets done in your world!

Look, you are going to have to make a choice. Do you want to be a twitching, unfocused, distracted and non productive human forever?

Starting now, decide on definate, set in stone times to answer all your gadgets and try to make it ONCE A DAY. Will you need to change your phone number? Quit Facebook? Give the impression you’ve left the planet? Probably.  A better way though might be to inform your clan that you are going AWOL for a season of detox.

Then stick to your plan of only checking your gadgets during that time. And let me know how it works; we’re in this together.

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Gifted People and Dysfunction

Bethoven was deaf, and given to outbursts of violent anger. I’m pretty sure he never seriously injured anyone, or we probably would have heard about it. Still, his social skills were…lacking. Not the most cordial and graceful guy in conversations, Bethoven was none the less lauded for his intensity when it manifested itself in music.

Savants are those people like the lead character in “Rain Man”. Dustin Hoffman played the role of a savant man who was severely mentally challenged…except when it came to solving complex equations. He could register numbers like a computer. His brother suddenly decided that his slow brother was cool, when he realized he could take advantage of his brother’s skill to win at the casino.

Albert Einstein is recognized as having the highest trackable IQ of anyone who has ever lived. Although we know Solomon is the wisest, they didn’t have iq tests back then to my knowledge.

Albert Einstein helped create the process of splitting the Atom. He will forever be remembered as a genius, although he himself could not remember his telephone number. It is said by those who knew him, that good old Albert was scatterbrained, to say the least. In fact, his peripheal awareness of the world around him got so bad that they actually would not let the man cross the street alone, lest oncoming cars slammed into the brainy man who wasn’t paying attention.

Internet Marketers who are successful are like this. They have tunnel vision when it comes to working on their latest projects or designing their latest product launch. If you are one of those marketers who wakes up drooling on their keyboard, then you know what I’m talking about. It is  a constant challenge to not let your business strategies and ideas take over your life.

I have found that one of the best ways to keep up with everything while continuing to write material and design product launches, is to have a scheduled time for every thing.

The truth is, it’s easy to let the internet take over the whole day, while leaving life behind.

It is so important to schedule the important things, not the urgent things, into your day.

Meeting a client dead line would usually go int the “urgent” category; after all, they are relying on me to get their  capture page ready, or to start their ad campaign. Deadlines make a task fall within the “urgent” task.

But playing ball with your son, or taking the family to a park are not usually written under our ASAP column. Yet, they are important. What I’m saying is, the important things often get neglected for urgent things, when 20 years from now, I won’t even remember that client.

One of the ways I keep things in balance is by scheduling in the important things, first. I have a definate family day which is untouchable. No one and I mean NO one touches Saturdays. We rest and read the Bible on that day. Now, I don’t get my family on Sunday much because my husband takes them to church on Sunday. But on Saturday, they are all mine. I don’t work, and I don’t do any marketing tasks. I don’t (usually) even do any housework on this day.

During the week, I only get on the computer for about an hour to post that day’s articles. I need to tell you that in the beginning, there were absolutely times that I needed to put the business ahead of my family, so that the funds would be there. And that is important. But I have found that by scheduling my family my quiet time, and of course my devotion to God into the equation first, then I always have time for all of it.

Mirror Talk and Money

Hey reader, I’m feeling kind of punchy today. I just want to take you through my house with me for a moment. Here we go, past the laundry in the hallway (can you BELIEVE it reader?) . Try not to judge me too harshly when you see the bathroom, okay? Here we are, at the looking glass. This is where it happens. Does the devil ever meet you at the mirror in the morning? It all starts here. Tell yourself the truth. You’re gorgeous. No, you really are (though I hope you aren’t TOO convinced of that…especially if you so are so beautiful). Take it over the top. Swoon over your looks a moment if no one has done that for you lately (don’t skip this step).

Put a blazer or tie on, wig, whatever you wear to get your look on. Brush your hair if you have some. If you don’t, remind yourself of Telley Savalus; he had it going on and he was bald. If you have belly fat, just don’t look down–look up!

Yes, we are going to talk about self talk, and mapping out your future with your mouth. You’d be stupid to tune me out right now, reader; I am about to CHANGE

YOUR LIFE.

It’s time to let go of all the regrets, doubt, insecurities, and fears you have in your life, family and business. Today’s a new day, and we are going to make it happen!

But it all starts up here. If  your attitude is off, you won’t believe and you won’t move forward with confidence. I know that many of you are new at internet marketing, or you’ve been at it for a long time and you haven’t made any money. Or maybe you are going through something personally, and internet marketing is not even a priority right now. But whatever is going on, I’m going to give you a secret into my daily routine and I promisse you, it will change your life.

The roses on my wall

Around my house are a bunch of beautiful roses that grow there. They were the inspiration for my rose blog. But they weren’t always there…I saw them before they got there. I wrote out what it would be like to have all of those roses around my wall. I did this; I wrote the vision and made it plain.

Reader, this is what you are missing. You need to map out everything, step by step, from here to your end goal.

You need to write down every single thing that you must do/or accomplish for your business to succeed.

Will you need traffic? How will you get it? will you need a better product (or, a product to start with). If you are an affiliate marketer, you need a plan.

But reader, if you are new at internet marketing, don’t get steamed when I tell you that right now, more than anything, you need to know what you are doing.

If you are sitting there right now thinking “I don’t even know what I am doing” then how are you going to know what step to take next?

So get some real education, and stick with just one thing. If you don’t have alot of money, get started with Ebay and sell your extra stuff.

I think it’s wonderful that you have a big wonderful dream! That is the most important thing. But before you launch off in all directions, make sure that you know what you are doing, and what really works.

What’s down below the street

Remember that Sesame Street song, “down below the street?”

“All those wires, all those pipes, different sizes different types, bring you water bring you heat, that’s what’s down below the street.”

This martial arts guy cracked a sidewalk but he also broke his arem. He said that he over focused…he actually could imagine the pipes below the street, so he hit the sidewalk too hard.

Marketer, to be successful, we all need to pull our focus back each day from the bullseye of changing the world, to the rings around the bullseye (daily life).

Take some time today to look at your immediate, present and future. Maybe cleaning up the bathroom and doing the laundry should happen before the computer today. Only you know which priorities go where.